How to Generate One Link to Both App Stores to Grow App Installs and Attribution Data

App store icons provide a familiar experience but separate links can be inefficient especially when scaling a campaigns on smaller screens and ad formats. What you need is a single app download link that can automatically determines if a consumer is on an iOS or Android device and route to the appropriate app store accordingly for downloading. Marketers, of course, also need campaign attribution to measure success. Learn more about app deep linking without SDKs.

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