Online Gaming Analytics

In recent years, video games have grown to be the largest media category by revenue, even larger than the global music and film category. According to various industry research firms, the gaming industry is also the fastest-growing at around 10% among all the media categories. Having an accurate picture of the gaming market is important when launching new products, designing new games, or judging investment opportunities.

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[Ovans, Russell] on . *FREE* shipping on qualifying offers. Game Analytics: Retention and Monetization in Free-to-Play Mobile Games

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